Smarter public transit comes at the cost of rider anonymity
- Date: 12/01/2023
Security experts were skeptical about the New York MTA’s switch to an OMNY tap-and-go system when it was first announced years ago.…
Traditionally, those using public transport have been issued a physical paper ticket as proof of their right to ride. While this remains an effective way by which networks can validate that a passenger has paid to use their service, it seems primitive in the digital age in which we live.
Physical ticketing also brings with it a number of challenges and inefficiencies. For example, the vast scale with which these tickets must be produced creates a significant amount of waste, and issuing each ticket individually can be a slow process.
Dematerializing and digitalizing transport ticketing must therefore be a priority, alongside improving efficiencies, providing consumer convenience and delivering joined up value added services. So how can Public Transport Operators and Authorities (PTOs and PTAs) work to offer communities a new era in transport services which supports door-to-door joined up journey planning and digital ticketing?
The answer: Near Field Communication (NFC). A proximity technology that was originally developed as a data transfer protocol, NFC has evolved to become a multifaceted disruptive presence across a host of ecosystems. Transport ticketing is one such ecosystem which is optimizing the functionality of NFC. It can be used to store a ticket on a smart device or card which passengers can simply tap against a terminal to validate.
Have more mobility news that we should be reading and sharing? Let us know! Reach out to Sage Kashner (kashner@ctaa.org).
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