Even as shared mobility options such as on‐demand ride services, microtransit, carsharing, and micromobility have expanded their footprint in the U.S., most of these services are focused in large metropolitan areas. In some places, rural transit agencies and local stakeholder organizations have worked with shared mobility companies to develop pilots or services for improving access to on‐demand transportation. Issues for developing these services can include (but are not limited to) funding requirements and sustainability, service equivalency, driver and vehicle availability, broadband and cellular infrastructure, technology and software integration, and more. Further improvements are needed in the planning and coordination for on-demand service in these rural communities.
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