MaaS involves a lot more than just app-based ridesharing. It represents a completely new way of thinking about mobility and transportation, closely aligned to the genesis of the modern-day smart city.
At its core, the idea is a relatively simple one. Rather than transportation services, as they are today, siloed off into separate funnels, MaaS seeks to more efficiently integrate them – saving the user time and money.
MaaS is a response to modern-day urban transport trends where multiple modalities such as train, rideshare and bicycle hire are often routinely combined by users to complete a single trip.
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